International — Just a few short weeks after the release of Slaughtering the Amazon Nike has announced new standards for keeping leather made from Amazon destruction out of its shoes.
Following the release of our report, Nike contacted us because they wanted to work towards a new leather sourcing policy that didn’t contribute to the destruction of the Amazon or climate change. Now they’ll be adhering to those standards until there can be guarantees that none of the leather and other cattle products in Brazil are coming from deforested Amazon land.
"Nike has set a great precedent for Timberland, Adidas, Reebok, and Clarks to follow,” said Greenpeace forests campaigner Lindsey Allen. “Brazil’s cattle industry, which supplies leather for shoes, is responsible for about 80 percent of all deforestation in the Amazon. In fact, the Brazilian cattle industry is the largest single source of deforestation anywhere in the world. And deforestation in turn causes one-fifth of all the greenhouse gas emissions in the world, more than all the world’s cars, trucks, trains, planes, and ships combined.”
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